Movie awards are important to the film industry. They help attract audiences so that the winning films are top of the list when the public plans a trip to the cinema.
During the season of GLOBES, BAFTA and OSCAR awards movie companies invest millions. This is to promote and make sure their films are the ones that get the most attention. They want a ‘full house’ when shown in the cinema.
The big companies like Warner, Paramount, Sony believe the public needs some help in deciding which movie they should see.
But in reality does the public need or want this, after all many know the kind of movies they want to see – drama, thrillers, sci-fi, romance, comedy or action. So, are the film awards a necessity or are they essential to help the box office.
Ynuk.tv spoke to film critic Carol Allen who believes the public certainly know what they want but movie awards are certainly a winner for filling cinemas.
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